How does your pay-per-meeting model actually work - are you a platform for independent contractors, or do you handle the lead generation for businesses?

Cormac Repman
4 days ago
3 min read

We handle the entire lead generation and meeting-booking process for you. You give us your ideal customer profile, and our team of experienced reps dials, qualifies, and books meetings directly into your calendar. You only pay when a meeting runs and meets your qualification criteria, so there's zero risk if a lead doesn't convert.

How We're Different from a Contractor Marketplace

A lot of businesses think we're a hiring platform where you'd manage independent contractors yourself. We're not. We're a fully managed outbound service. Instead of you recruiting, hiring, training, and overseeing a team of SDRs, we do all of that. Our reps have already been trained on discovery, qualification, and your market. They start calling on day one.

What Happens Before You Pay

Our reps spend time researching your ideal customer profile and building targeted lead lists. They dial prospects, pitch your value prop, answer objections, and work toward getting decision-makers on a call. We're selective about which leads we pursue, because our model only works if we book meetings that are actually a fit for you.

The "Qualified Meeting" Part

When we say qualified, we mean a live conversation between one of your sales reps and a genuine prospect who has the authority (or influence) to make a buying decision, runs into one of your core pain points, and has budget in the current fiscal year. A meeting where the prospect no-shows doesn't count. Neither does a call with an influencer who can't actually buy.

Pricing: You Pay for Results, Not Attempts

This is where the model protects your cash flow. If our reps dial 500 prospects and book 10 meetings, but only 7 of those actually run and qualify, you pay for those 7. Not the dials. Not the no-shows. Not the "almosts." Just the qualified meetings that happened.

The per-meeting price depends on your deal size and industry. A software company selling $50K+ contracts typically sees pricing in the $500-$1,500 per qualified meeting range. A service firm selling $150K engagements might pay $2,000-$4,000. We price based on the value you're capturing, not the effort we put in.

Why This Model Works

Traditional sales hiring means salary, benefits, ramp-up time, and training overhead. If hiring doesn't work out, you're stuck with severance and recruiting all over again. Agencies often charge retainer fees upfront with no guarantee of meeting volume or quality.

Our model flips that. You only pay when we deliver. We're incentivized to book high-quality meetings because our revenue depends on it. You don't carry payroll risk. There's no minimum commitment, so you can test us on 5 meetings or scale to 50 depending on what works.

When This Model Doesn't Fit

If you're pre-product or have a completely nascent market, this probably isn't the right fit yet. We need a clear ICP and a repeatable pitch. If you're selling sub-$10K contracts, the unit economics get tight for both of us.

But if you've got a solid product, a defined buyer, and you want reliable meeting flow without managing a hiring headache, this works.

Book a call to map your ideal customer profile and see what realistic volume looks like.