What's your commission or take rate from each meeting booked?

Cormac Repman
Aug 25
2 min read

Our callers keep 40-50% of revenue from each qualified meeting they book. We take the rest. Since callers don't pay us upfront, they only profit when they deliver real results, which aligns our incentives with yours.

How the Revenue Split Works

When a meeting books and meets our qualification criteria, we share the revenue. The caller who booked it gets 40-50%, and we take the remainder. There's no hidden take rate or percentage that changes based on deal size or territory. The split is straightforward because our business only grows when your callers succeed.

Why We Don't Take 70% or 80%

You'll see some outbound services taking commission rates as high as 70-80%. That leaves callers with crumbs, which creates bad incentives. When callers keep so little, they either get demotivated or they start inflating qualification criteria to hit their own targets. We've built our model the opposite way. By giving callers 40-50%, we attract serious professionals who stay focused on *your* definition of qualified, not just any meeting that technically meets a checkbox.

What Counts as Qualified

A qualified meeting is one that meets your ICP and has decision-making authority. It's not every calendar hold or courtesy call. Our callers know this—if we're only paid when it's truly qualified, we filter aggressively before it reaches your calendar. You never see time-wasters, which means your sales team spends their day in conversations that matter.

What's Included in Our Take

The percentage we keep covers campaign setup, list sourcing, compliance and verification, platform infrastructure, and our account management of the calling team. We handle the operational overhead so you don't have to hire internally or manage contractors yourself.

Real-World Example

Let's say your target meeting value is $500 (a 30-minute discovery call that typically converts at your historical rate). A caller books one. They receive $200-250 for that booking. Your company receives $250-300 in the same meeting. Neither party makes money if the meeting doesn't happen or the lead doesn't actually fit your ICP. Both parties profit when the call is real and well-qualified.

Why This Matters for Your Business

You're not paying commissions on bad meetings. You're not overpaying for quantity when you need quality. Your calendar stays clean, your sales team's time stays protected, and you only owe money when a real opportunity lands in front of them. The caller's skin in the game means they stay honest about qualification—they can't afford to build their income on false positives.

One More Thing: Volume and Value

Some companies try to negotiate the split down further. Our response is always the same: if you pay less, you get less serious talent. The callers who generate 5-10 qualified meetings per week aren't taking a 20% commission. They're choosing partners who respect their work. The split we offer attracts the top tier of SDRs, which directly impacts your pipeline quality.

If you're curious whether this model makes sense for your pipeline and ICP, book a call with us. We'll walk through your target market, talk about what qualified really means for your sales cycle, and show you what a typical month looks like.